Trademark Hearing Representation
Appearing before the Registrar of Trade Marks at show-cause hearings and opposition hearings, with the arguments and evidence prepared in advance so the hearing works in your favour.
A trademark hearing is scheduled by the Registry either after an unresolved examination objection, known as a show-cause hearing, or during opposition proceedings once evidence has been filed. Hearings are conducted before the Registrar, typically by video conference, and the Registrar issues a written order after hearing both sides on whether the mark should proceed to registration, be refused, or the opposition succeed or fail.
What our hearing representation covers
Preparation before the hearing matters as much as the appearance itself.
- Reviewing the case file, including the examination report or opposition record, before the hearing
- Preparing a written note of arguments and supporting case law where relevant
- Appearing before the Registrar in person or by video conference on the scheduled date
- Requesting adjournment where genuinely necessary, within the limits the Registry allows
- Following up on the Registrar's order and advising on next steps
- Filing an appeal before the appellate forum if the order is unfavourable and appeal is warranted
Types of trademark hearings
Different hearings call for different preparation.
Show-Cause Hearing
Held when an examination objection is not resolved through the written reply, giving the applicant a chance to argue in person.
Opposition Hearing
Held after both sides file evidence in an opposition proceeding, to argue the merits before the Registrar decides.
Rectification Hearing
Held in proceedings to cancel or amend an already-registered mark before the Registrar or Appellate Board.
Adjournment Requests
Handled where a genuine reason exists to reschedule, subject to the limited number of adjournments the Registry permits.
Our process
From initial consultation to completion.
Case Review
Going through the full application or opposition file to understand the points at issue.
Argument Preparation
Building a written note of submissions supported by evidence already on record.
Hearing Appearance
Presenting the case before the Registrar on the scheduled date and time.
Order & Next Steps
Reviewing the Registrar's order and advising on registration, refusal or appeal.
Why hearing preparation is not optional
What sets our approach apart.
The hearing is often the last chance before an order
Once the Registrar passes an order, reversing it means an appeal, which costs more time and money than preparing well upfront.
Video-conference hearings still need structured submissions
A rambling verbal explanation rarely lands as well as a clear, point-by-point note of arguments the Registrar can follow.
Non-appearance can go against the applicant by default
Failing to appear without a valid adjournment request risks the application or opposition being decided unfavourably.
Trademark Hearing Representation questions answered
What people ask before engaging us.
Have a trademark hearing scheduled?
We will prepare the submissions and represent you before the Registrar.
